Tech and product

Posted on

27

July

2026

July 27, 2026

Video Arts x Edflex: Seriously Funny, Remarkably Effective

Video Arts, the British pioneer of humour-based learning, lands on Edflex with TV-quality micro-learning.

Posted by

Manon Cousin Glorieux

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Last update

27

July

2026

July 27, 2026

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Video Arts x Edflex

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What if the best way to make learning stick was to make people laugh? Video Arts has made it its signature for over 50 years and joins Edflex with a unique tone no other provider can match.

Video Arts, the "Seriously Funny" Expert Since 1972

Founded in 1972 by John Cleese (Monty Python) and Sir Antony Jay, Video Arts has spent more than 50 years proving a simple truth: what makes you smile, you remember.

“You learn nothing when you are asleep, and very little when bored” - John Cleese

Their recipe?

  • Learning points developed by the very best subject matter experts
  • TV-quality writing and production,
  • comedy-driven storytelling,
  • bite-sized formats that capture attention, feel human and memorable, and fit into the busiest schedules.

The result: learners retain more, apply skills faster, and turn training into measurable impact on the job.

"We're delighted to be partnering with Edflex to extend the reach of Video Arts' engaging micro-learning. Together, we're giving customers accessible, high-impact content in multiple languages (French, Italian, Spanish, German and Brazilian Portuguese) to help organisations build skills consistently across global teams." - Martin Addison, CEO @ Video Arts

A Memorable Experience, Coming Soon to Edflex

This partnership brings unforgettable e-learning to your Edflex ecosystem:

  • Interactive formats: micro-courses and videos, with supporting infographics;
  • Today's must-have topics: Management & Talent, Leadership, Mental Health & Wellbeing, Health, Safety & Compliance, Customer Service & Sales, and Intercultural Communication;
  • A multilingual offering designed for international audiences: native English, Spanish-dubbed videos (LATAM), and subtitles in French, German, Italian and Brazilian Portuguese;
  • An offbeat yet remarkably effective tone that turns every module into a memorable experience.
"Humour is a powerful driver of memory retention, but it takes real talent to wield it as skilfully as Video Arts does. Their catalogue brings Edflex a unique tone that makes people want to learn and truly makes a difference for international teams." - Stéphanie Beaufort, Content Partnerships Director @ Edflex

With Video Arts, Edflex continues its mission: bringing together the best learning content, curated from expert providers, including one that has spent 50 years proving we learn better with a smile.

Manon Cousin Glorieux

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Content Strategist

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Passionate about writing since always, I found at Edflex the ideal environment to put my creativity at the service of your needs! Find me in the monthly newsletter for a summary of best practices on online learning.

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